Dane Buy Local

About Us

Founded in 2004, today we have 600 members and are proud that Dane Buy Local is one of the largest and most successful buy local initiatives nationwide. A study done by Civic Economics last year showed that independent businesses in Dane County recirculated 60.7% of revenue right back into the local economy versus 30.4% of national chains. The study estimated that a market shift of 10% from chains to independents would retain an estimated $173 million in the local economy.